Inequality of information, yes!

But rather, lack of ‘cool’ role models for sustainable consumption.

We are exposed daily to ~5,000 advertising messages. They all say ‘Spend on this and you’ll feel happiness’

We need to develop a culture where you are told that you can be happy without buying all you dream of NOW, but in a more sustainable fashion.

Also, we need to develop the habit of questioning everything. Otherwise, we’ll be poisoned by fake news, often spread by those who point fingers at others.

A lot to do, but every day, taking a small step will take us further🙂 than not doing anything.

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